Analytics

Overview is the main view of a site, and most of what follows is about reading it well: what a hit is, why unique hits are an approximation rather than a headcount, and how to carve one busy site into views you can actually reason about.

The pages here fall into three groups. Reading Overview, unique hits, and export are about understanding what you already have. Segments, goals, and events are about telling Tinylytics what you care about. Ignoring your hits and spam are about keeping the numbers honest, which matters more on a small site than a large one โ€” a single stuck browser tab can distort a week.